When it comes to capturing the magic of high-profile events, Babe Haus is the go-to marketing agency for aesthetics and wellness brands. Based in Orange County, our boutique agency specializes in helping beauty, wellness, and lifestyle brands elevate their presence through expert content creation and social media strategy. This year, we took things to the next level as the official media team for the Oscars 2025 Gifting Lounge, hosted by beauty entrepreneur Heather Marianna.

From exclusive interviews to behind-the-scenes moments, Babe Haus delivered engaging content that brought the luxury gifting experience to life across social platforms. Here’s how we made it happen.

Meet Babe Haus: Boutique Marketing for Beauty & Wellness Brands

At Babe Haus, we know what it takes to create buzz. Our agency was founded with a passion for aesthetics and wellness, combining industry expertise with marketing know-how. From working with medspas to fitness studios and wellness entrepreneurs, we help our clients grow their digital footprint and reach their ideal audience.

As our network expanded, so did the invitations to grand openings, launch parties, and wellness retreats. That’s when we realized there was a missing piece at events like these: a content team that knows how to capture the right moments for social media, not just posed photos or long-form videos.

That’s why Babe Haus added event media services to our lineup. We don’t just record what happens; we create content designed to perform on Instagram, TikTok, and beyond. This year, we brought that energy to one of Hollywood’s biggest weekends.

Spotlight on Heather Marianna and The Marianna Group

The Oscars 2025 Gifting Lounge was no ordinary event. Produced by Heather Marianna, a renowned beauty entrepreneur and the powerhouse behind Beauty Kitchen Junkie and Beauty Brand Coaching, this luxury suite was the place to be ahead of the awards.

Heather's company, The Marianna Group, hosted an unforgettable experience for celebrities, influencers, industry VIPs, and media. The lounge offered everything from a sound bowl healing experience to on-site injectables and fillers, complemented by gourmet food stations, premium beverages, and luxe fashion accessories.

Celebrity guests included Paul Oakenfold, Gilles Marini, Jacqueline Laurita, Maria Conchita Alonso, Naomi Grossman, and many more. They mingled and sampled products from an array of brands, including:

Skincare & Wellness: Pixie Beauty, Michel Medspa (onsite Botox and fillers), BeezGone Skin Repair, beaut. beautyco, Aegis Formulas supplements.

Fashion & Accessories: Dria Dair by Kendria Godair, Natsukashii Ink Clothing, Skanties anti-shapewear, Qcura Hair Extensions.

Food & Beverages: Diniz Cellars, Dulce Vida Tequila, Empress 1908 Gin, Weber Ranch Vodka, Ophora premium oxygenated water, Roots Lyfestyle smoothie and juice bar.

Even the furry friends had their moment, with Kiss My Paws Animal Rescue as the official charitable partner.

As the official BTS media team, Babe Haus was there to capture the magic.

Why Having a Dedicated Content Team Matters

Events like the Oscars Gifting Lounge are filled with unforgettable moments—but capturing them effectively for social media requires more than traditional photography or videography. Today’s audiences crave authentic, engaging content that feels real and shareable. That’s where Babe Haus comes in.

We specialize in crafting content designed for every platform—from Instagram Reels and TikToks to in-feed posts and stories. Our team knows how to highlight key moments, showcase brand partners, and create a cohesive narrative that amplifies exposure across digital channels.

At the Oscars 2025 Gifting Lounge, we ensured our clients and event partners had the content they needed to extend the experience far beyond the event itself.

Book Babe Haus for Your Next Event

Ready to elevate your next event with professional media coverage that speaks directly to your audience? Whether you're hosting a gifting lounge, brand activation, or wellness retreat, Babe Haus has you covered.

Book us today and let's create content that captures the moment and connects with your community. Follow us on Instagram to stay in the loop on our latest projects and behind-the-scenes exclusives!